{"id":1861,"date":"2025-04-04T13:17:06","date_gmt":"2025-04-04T13:17:06","guid":{"rendered":"https:\/\/novaexpressao.pt\/index.php\/2026\/04\/22\/leadership-that-speaks-for-itself-in-the-numbers-nova-expressao-ranks-no-1-in-the-recma-2024-rankings\/"},"modified":"2026-06-26T15:15:54","modified_gmt":"2026-06-26T15:15:54","slug":"leadership-that-speaks-for-itself-in-the-numbers-nova-expressao-ranks-no-1-in-the-recma-2024-rankings","status":"publish","type":"post","link":"https:\/\/novaexpressao.pt\/en\/leadership-that-speaks-for-itself-in-the-numbers-nova-expressao-ranks-no-1-in-the-recma-2024-rankings\/","title":{"rendered":"Nova Express\u00e3o Shareholder Wins Spectrum Media Account Worth \u20ac728 Million"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1861\" class=\"elementor elementor-1861 elementor-497\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3709c49f e-flex e-con-boxed e-con e-parent\" data-id=\"3709c49f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-726784b7 elementor-widget elementor-widget-text-editor\" data-id=\"726784b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"my-1 text-center text-sm md:text-base font-primary text-gray-700\"><h4>Horizon Media, a member of the Local Planet global network of independent media agencies, has won the Spectrum telecommunications operator&#8217;s media account, worth US$800 million.<\/h4><\/div><div class=\"my-2 mx-auto flex items-center space-x-2\"> <\/div><p class=\"singleNewsbodyP\">Horizon Media, a shareholder in Nova Express\u00e3o, has secured the US media account for telecommunications operator Spectrum, valued at US$800 million (\u20ac728 million).<\/p><p class=\"singleNewsbodyP\">Spectrum is the fastest-growing telecommunications and pay-TV operator in the United States. The company operates across 41 states, serves approximately 31.5 million customers, and generated US$55 billion (\u20ac50 billion) in revenue in 2024. <\/p><p class=\"singleNewsbodyP\">\u201cNova Express\u00e3o, together with the entire Local Planet agency network, has high expectations following this news, given the scale of the win and the resulting technology transfer from which all will benefit,\u201d the Portuguese media agency said in a press release.<\/p><p class=\"singleNewsbodyP\">Horizon Media, part of the Local Planet global network of independent media agencies, owns Blu, a data platform capable of generating and optimising highly personalised media campaigns based on real-time consumer insights. The tool is being integrated across other Local Planet agencies, including Nova Express\u00e3o. <\/p><h6><span style=\"color: #008000;\"><a style=\"color: #008000;\" href=\"https:\/\/meiosepublicidade.pt\/2025\/04\/04\/coacionista-da-nova-expressao-ganha-conta-de-meios-da-spectrum-por-e728-milhoes\"><em><strong>Meios &#038; Publicidade | 04.04.2025<\/strong><\/em><\/a><\/span><\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Horizon Media, a member of the Local Planet global network of independent media agencies, has won the Spectrum telecommunications operator&#8217;s media account, worth US$800 million. Horizon Media, a shareholder in Nova Express\u00e3o, has secured the US media account for telecommunications operator Spectrum, valued at US$800 million (\u20ac728 million). Spectrum is the fastest-growing telecommunications and pay-TV [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2467,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"post_destaque":"0","footnotes":""},"categories":[28],"tags":[],"class_list":["post-1861","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ne-sgps-ecosystem"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nova Express\u00e3o Shareholder Wins Spectrum Media Account Worth \u20ac728 Million - Nova Express\u00e3o<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/novaexpressao.pt\/en\/leadership-that-speaks-for-itself-in-the-numbers-nova-expressao-ranks-no-1-in-the-recma-2024-rankings\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nova Express\u00e3o Shareholder Wins Spectrum Media Account Worth \u20ac728 Million - Nova Express\u00e3o\" \/>\n<meta property=\"og:description\" content=\"Horizon Media, a member of the Local Planet global network of independent media agencies, has won the Spectrum telecommunications operator&#8217;s media account, worth US$800 million. Horizon Media, a shareholder in Nova Express\u00e3o, has secured the US media account for telecommunications operator Spectrum, valued at US$800 million (\u20ac728 million). 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