1.0Nova Expressãohttps://novaexpressao.pt/en/Tiago Maximohttps://novaexpressao.pt/en/author/novaexpressao/rich600338<blockquote class="wp-embedded-content" data-secret="F0w6QideGu"><a href="https://novaexpressao.pt/en/when-tv-is-truly-relevant/">When TV is truly relevant.</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://novaexpressao.pt/en/when-tv-is-truly-relevant/embed/#?secret=F0w6QideGu" width="600" height="338" title="“When TV is truly relevant.” — Nova Expressão" data-secret="F0w6QideGu" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://novaexpressao.pt/wp-includes/js/wp-embed.min.js </script> https://novaexpressao.pt/wp-content/uploads/2026/04/Isabel-Ramires-02-scaled.jpg25602560The sustainability of brands depends on the renewal of their consumers, but also on caring for those who already are consumers. If we do not do it, another brand will. In a society in which the vast majority of people have very high exposure to digital media, it becomes relatively simple to guarantee results for […]